Seizing the Pro-AV Opportunity: Market Entry Tips & Strategies for MediaTech Vendors
Thu 08 May
|Virtual Event
This event will be opened by a data-driven presentation on the state of convergence, its drivers and the top market entry challenges for broadcast and media technology vendors entering the Pro-AV sector.


Time & Location
08 May 2025, 15:00 – 16:00 BST
Virtual Event
About the event
May 8 2025 | 3pm GMT | 4pm CET
Guest - Miguel Coutinho
Currently Vice President of Operations & Customer Success at NDI, Miguel Coutinho has spent the last three years helping NDI expand its market offering, licensee base, and team across the globe. One of his main focuses during this time has been to expand NDI beyond traditional live production broadcast environments, and into the ProAV world. Before NDI, he worked with corporations and public institutions as a product and strategy consultant.
Summary
The broadcast and Pro-AV markets are rapidly converging, creating a wealth of new opportunities, but also presenting unique challenges for broadcast and media technology vendors approaching this new market. Timed perfectly ahead of InfoComm 2025, this event is designed to equip broadcast and media technology companies and professionals with the insights and strategies they need to break into and thrive in the growing Pro-AV sector.